Website design cost in 2026: prices and what moves them

TL;DR

• What you pay depends on the type of site you need rather than on how many pages it has: at Temei a landing page starts from 1,888,000₫, a company website from 5,000,000₫ and an ecommerce site from 10,000,000₫.
• Six things are where two quotes for the same kind of site come apart: functional scope, custom design versus a template, who writes the content, how many languages, third-party integrations, and how fast you need it.
• Design is not the whole bill. Four recurring costs get forgotten and then blow the budget a few months in: the domain, hosting, maintenance, and whoever keeps the content current.

Reference prices by type of site

The table below lists the starting prices Temei publishes, together with the variable that moves the price within each type. These are Temei's prices, not a market average: treat this as one reference point to compare against, not as a standard rate.

Prices exclude VAT, the domain and hosting. A starting price is the beginning of a defined scope; the final number is always agreed after both sides have settled what is in and what is out.

Six factors that move the price

Functional scope. A static brochure site and a site with logins, a cart and inventory sync are entirely different amounts of work. List the functions you need before you ask for a price, so whoever quotes is costing real work rather than guessing at it.

Custom design or a template. Reusing an existing template means skipping the step where the interface gets built. A custom design adds that step back, and in exchange the layout follows your own sales message and brand rather than someone else's. Ask directly which one you are being quoted for.

Content. If you hand over finished copy and images, design runs straight through. If the studio has to write the copy, shoot product photography or translate anything, that is a separate line item and it belongs in the quote in writing.

Number of languages. A bilingual site is not double the cost, but it is real extra work: a URL structure per language, hreflang tags, and a translation of every page. Decide on the languages up front, because adding one after handover means reworking the URL structure and translating every page that already exists.

Integrations. Payment gateways, couriers, accounting software, a CRM, a chat widget — each connection carries its own paperwork and its own testing time. This is where two quotes that look alike on paper are describing two different amounts of work.

Timeline. Compressing a schedule means putting more people into the same window. If you need it soon, say so when you ask for the price, not after the contract is signed.

Recurring costs to ask about first

The four costs below sit outside the design fee but still have to be paid, and they keep arriving after the project itself has ended.

1. The domain. Billed yearly. More important than the price is whose name it is in: the domain must be registered to you or your company, never to the agency. Ask for access to the registrar account at handover.
2. Hosting. Billed monthly or yearly depending on the platform and your traffic. Ask where the site will run, who holds the account, and how the bill changes if traffic grows.
3. Maintenance. Websites do not patch themselves. Temei's care plan starts from 500,000₫ per month and can be cancelled at any time; if you would rather handle it in-house, count the responsible person's time as a real cost.
4. Content after launch. Articles, product photos, price updates — this is recurring work. Decide who does it and how often before launch, not after.

Which package fits which goal

If the goal is to run a campaign and find out whether a message works, a landing page is enough: one page, one objective, delivered in 3–5 business days.

If the goal is to be findable on Google and to have a credible profile to send to partners, a company website is the right answer: a CMS you can post to yourself, an SEO-ready structure, and the option to run bilingually from day one.

If you sell directly and want to own your customer data instead of renting it from a marketplace, an ecommerce site is the next step, with a cart, checkout and conversion tracking.

If what you actually need is software that runs an internal process, that is a web app, quoted by scope after a session to map the business flows.

Frequently asked questions

What is the cheapest a website can cost?

At Temei the lowest starting point is a landing page from 1,888,000₫. For any quote below that, ask three things before you compare it: is this a custom design or a shared template, who owns the source code, and what would changing the design later cost.

Why do two quotes for the same kind of site differ so much?

Two things can differ: the scope, or the rates. Put the two quotes side by side and compare them line by line to find out which: custom design or template, who writes the content, how many integrations, how maintenance is billed. Normalise both to the same scope before comparing totals — only then are you looking at the real gap.

Should I pay the full amount up front?

The safer convention is to split payment into stages and tie each one to a specific deliverable. What matters is that the contract states what each payment buys, and what you keep if the project stops halfway.

If you are budgeting for a company profile site, the company website page lists exactly what the package from 5,000,000₫ includes: custom design, a CMS you manage yourself, on-page SEO setup, and a handover session. Take that list to the other quotes and you will see which lines each one is missing — which is what a final number never tells you.